The Market

Gainesville is the Alachua County seat and serves as the commercial, health and bio-tech hub for North Central Florida. It's home for the University of Florida and Santa Fe College.
Alachua County is one of Florida's most exciting markets. The new millennium has brought many changes to Alachua County. New businesses, retail centers and homes are reshaping Gainesville and surrounding communities as never before.
The market continues to be a haven for families. Many are drawn to Alachua County for its natural beauty, pristine environment and numerous outdoor recreational opportunities. Others seek the educational opportunities offered by highly regarded universities and regional colleges. Industries from biotechnology to manufacturing provide a solid job base.
For businesses, the appeal of Alachua County is equally strong. The relatively low cost of living makes the area attractive for business relocations. The workforce is skilled and well-educated. Healthy incomes and strong demographics make local consumers profitable targets for retailers and service providers. In addition, Gainesville's position along the busy I-75 corridor makes it a major transportation center.
Learn More About:
Gainesville/Alachua County Demographics
Who's Shopping Where and How Much They're Spending


